INDEPENDENT SINCE 1948
Rite-Style Optical Co. (RSO) has been a pioneer in the constantly evolving field of optometrics. George Lee is considered one of the founders of operational practices for today's INDEPENDENT optical laboratories. This family-run business has maintained INDEPENDENT status, despite the aggressive environment of corporate vertical integration within the industry.
Rite-Style believes Eye Care Professionals should always have the autonomy to choose the material, style and brand of lenses that best fit the individual needs of each of their patients. We offer lenses and optical items, not only from the major name-brand suppliers, but from numerous specialty companies. Rite-Style maintains a large and diverse on-site lens inventory and has overnight access to one of the country's largest lens warehouses.
STATE-0F-THE-ART TECHNOLOGY SINCE 1948
RSO was one of the first labs in the country to install a computerized system to track orders, drive equipment and process billing. In today's highly evolved environment, technology allows customers to place orders, send lens tracings and track order status on-line. Rite-Style Optical has maintained a competitive edge on quality and service by continually updating equipment and technology.
A TRUSTED EMPLOYER SINCE 1948
The majority of RSO's employees have been with the company for all or most of their careers. This dedication has generated pride in the quality of work produced at Rite-Style and the development of many employees who have achieved expert level at their jobs.
BUSINESS SUPPORT AND RESOURCES SINCE 1948
Through the years, Rite-Style Optical has promoted the philosophy that internal growth comes from helping and supporting the growth and success of our constituents. Today, RSO's Business Development Center offers in-office and regional training seminars, product and industry updates and business development tools and assistance. We also maintain a large library of informational resources on all our products and services.
A SUCCESSFUL BUSINESS SINCE 1948
Rite-Style Optical Co. thrives on long-term relationships and customer loyalty built from personalized service and a fine-tuned balance of product quality and competitive pricing.
